President / CEO

R. Harrison

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FOUNDER

RODRIGO GUTIERREZ

Corialent

12 years ago, Rodrigo decided that the Coca Colas of the world shouldn’t be the only ones who get to have all the fun in the advertising industry. He was sick of all the dull, corporate, navy blue and white B2B work out there. Business people are people too. Corialent specializes in B2B marketing that doesn’t suck. And they want to get the rest of the industry drinking that delicious KoolAid.

Corialent Now Conference
Sat
, 
September 
28
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Email Training

When it comes to the art of email marketing, nothing is as important as having a solid email training program to help you reach your goals. Many marketers make the mistake of spending money without first doing any research on their prospects. As a result, they find themselves losing potential clients because they didn't know what they were offering. In today's competitive business world, you cannot afford to not be educated in email marketing. Here are three reasons why:

Professional Email Writing Made Easy: By breaking down the highly specialized language used in professional correspondence, professional email writing services to create an easy-to-use writing interface for any business. When done correctly, emails can be a very effective sales tool. Writing Effective Business Emails Courses (B WC 350) and Basic Grammar Skills (B WC 110) separately are great ways to get started. Combining both courses is ideal for those who are just starting out or need a refresher. Professional email writing courses and basic grammar skills make your emails very accessible to your customers.

Write Emails From Your Core Knowledge: As a professional email training course provider, you will want to provide your customers with all the information that they could ever need. This includes knowing the structure of a sentence, how to write relevant sentences, and knowing when to use semicolons, parenthesis, and indented text. Customers appreciate this kind of detailed instruction and may read through several pages before deciding to buy from you. This kind of detailed instruction is also a key to success in online marketing.

Email Writing Made Easy: Your emails should be easy to understand and send. This is one of the most common complaints from customers. Professional email writing training programs make it easy to write emails without having to worry about writing an already formatted document to impress your readers.

Email Writing Made Easy: If your customers are able to open and read your email, then you are more likely to have a greater chance of selling them on a product or service. This means that you need to learn good email etiquette. Don't use large blocks of text in your signature field, and always use the sender's name as your name when you are sending out messages to potential clients. Keep your name and your company's name in your subject line. The recipient needs to be able to identify who you are and what you do. Learning to use email etiquette training can help you keep your business on the top of your clients' lists.

Effective Email Training Is All in the Head: You cannot learn to write an effective email course if you do not know how to write an effective email course first. If you cannot formulate ideas on what you are going to write, how will you be able to write? When you are writing, never make statements that could be perceived as arrogant or like you are trying to sell something to your client. Always make it a sincere effort to helping the reader achieve his/her goals.

How Long Will It Take to Learn Email Writing? Learning to use email writing is not a difficult thing to master if you are given clear, concise guidelines to follow and if you are taught how to write professionally. A good trainer can give you all of the tools and information you need to be an effective email marketer in less time than you think.

Email Marketing Is About Impact: It is imperative that you always create a powerful subject line to grab the attention of your potential clients. People will always scan through every subject line, making sure to check the sender's credibility. A good writer should also use his/her subject line to establish rapport with their clients and to build trust between the writer and their audience. Without rapport, the message becomes flat and boring. Finally, if you are a serious email marketer and you want to be taken seriously, you must take the time to learn proper writing techniques and use email marketing for business email writing training to your advantage!

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DETAILS

DATE

DATE

September 
28 
2019 
7:00am 
11:00pm

LOCATION

TIME

Saturday 
7:00am 
11:00pm
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LOCATION

WHO SHOULD ATTEND

The Corialent NOW Conference is an invite-only event for senior-level marketers in the B2B sector. We’re filling the room with CMOs, creative directors, veteran agency executives, brand directors, and industry analysts. The goal: to get the smartest minds in B2B marketing in one room and then learn a whole lot from each other. Let's do this.

The day we've all been waiting for

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WHAT TO EXPECT

01

best practices

Learn best practices, strategies and ideas you can implement today.

02

GAIN INSIGHT

Hear from from some of the most innovative B2B marketers and technologists in the biz.

03

INSPIRATION

Leave inspired, invigorated and empowered.

WHAT WILL GO DOWN

DAY 1

8:30AM

Breakfast and sign in


9:30AM

Opening Remarks

"The B2B Comeback"

Rodrigo Gutierrez | Founder, Corialent

9:45AM

Keynote

"B2Beast: Analyzing the Best in the Biz"

Sally Tenley | Coordinator, The Business Awards

10:15AM

Fireside Chat

"Ten Commandments of Consumer Marketing"

An award-winning creative director busts the ‘B2B is different’ myth. He’ll share everything he learned from 12 years in the B2C world and how it applies just the same to B2B.

10:45AM

Networking break

Make friends. Have ideas. Finally use those fresh new business cards.

11:00AM

Panel: Ask the Client 

5 marketing managers from the world’s biggest B2B brands are available to answer your questions.

11:45AM

Panel: How Did They Do It?

In this moderated panel, the brains behind the Smarter World campaign share how they convinced one of the world's largest software companies to invest big in work that doesn’t talk business.

12:30PM

Closing Remarks

"Remember This One Thing"

Rodrigo Gutierrez | Founder, Corialent

12:45PM

Lunch


1:00PM

EXIT


TECHNOLOGY IS BEST WHEN IT BRINGS PEOPLE TOGETHER

MATT MULLENWEG

OUR SPONSORS

Thank you so much for your support.

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